Websites


Dale Carnegie Training
Business Training

"Promulgating the Brand by Providing the Right Tools"

Working with DCT’s Marketing Department we developed and maintain a secure site that provides marketing materials to over 170 company franchisees around the world. Hundreds of materials from press clippings and case studies to presentations and ads can be found on this simply organized site.


Back to Dale Carnegie Training


Kew Management
Real Estate Management

"Building a Brand by Association... and Links"

As part of our overall task of re-branding Kew, we conceived, designed and built a comprehensive website to communicate the new positioning: “Service and the Madison Square Advantage.” The site provides useful tools such as the ability to do a custom search for space availability by size, cost, or location. More importantly, the brand message is driven home by the site’s extra features: pictures of newly redesigned office spaces, transportation information and interactive maps, listings of local restaurants, and interesting historical facts about the neighborhood.


Back to Kew Management


Robert A. Jud & Associates
Corporate Training

"Communicating Clarity and Fortune 100 Professionalism"

A key purpose of this site is to position Jud & Associates as a natural partner for client firms such as Philip Morris, Condé Nast, Pfizer, Dow Jones, Smith Barney and Credit Suisse First Boston.  We created a site to make leading firms confident that Jud & Associates shares their level of sophistication and responsibility.  We emphasized organization and clarity, keeping the navigation simple, design crisp, pages open and appearance strongly corporate.


Back to Robert A. Jud & Associates


Knowledge=Power
Business Intelligence

"Portraying Business Discipline and Directness"

Knowledge=Power offers clients a unique research product: information that has been gathered and analyzed by business professionals who know what to look for, how to find it and how to summarize the findings so client’s can use it easily. M+S reflected the company’s straightforward business approach by organizing a great deal of information using simple navigation, suggesting paths of action through the site and creating a lively design with uncluttered pages.  The aim was to create a site that provides visitors information easily and simply, just as Knowledge=Power does.


Back to Knowledge=Power


LightSculptors
Architectural Lighting

"Speaking Directly to Consumer Hopes"

Operating in a highly competitive market, LightSculptors differentiates itself as providing better design and installation services.  M+S transformed the image of the company to support these claims.  We developed key messages and reorganized, rewrote and redesigning the materials prospects see — the company’s website, presentations and brochures.  The site is easy and quick to use and is focused on prospects’ emotional needs: ensuring their families’ safety and increasing the value of a key asset, their homes.


Back to LightSculptors


Cogent Technologies
Web Site Programming and Back-end Software Development

"Redefining the Technology Playing Field"

Focusing on Cogent's ability to work in a collegial way with all types of clients - from the tech shy to the tech savvy, we created a site that sets Cogent apart from a sizable group of tech-heavy competitors.  The site was designed to accommodate a large amount of material covering several areas of expertise while underscoring the firm's commitment to make technology friendly for their customers.   We provided a clear structural order and easy navigation and accomplished all of this within strict W3C accessibility guidelines.


Back to Cogent Technologies